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Adidas vs On Cloud

Brand Background


Adidas, a German multinational corporation, has been a dominant force in the sports and athletic apparel industry since its founding in 1949. Renowned for its iconic three stripes logo, Adidas has a rich history of providing high-quality products for athletes across a spectrum of sports, from soccer to running.

Adidas emphasizes innovation and collaboration, frequently partnering with athletes, designers, and even other brands to create cutting-edge products. The brand’s commitment to sustainability is evident in its efforts to use recycled materials and reduce its environmental impact.

On Cloud

On Cloud, a Swiss-based brand, is a relative newcomer compared to Adidas. Founded in 2010, On has quickly gained popularity, especially in the running community, for its innovative CloudTec® cushioning technology. The brand’s minimalist design and focus on creating a unique running experience have garnered a dedicated fan base.

On’s approach to design is rooted in simplicity, with an emphasis on lightweight construction and a distinctive cloud-like sole. The brand has made a mark by challenging traditional running shoe concepts and introducing unconventional features.



Adidas employs a range of technologies across its product lines, with a commitment to enhancing performance and comfort. One of the standout technologies is Boost, a cushioning system that provides responsive energy return. Boost foam, made from thousands of expanded TPU (thermoplastic polyurethane) capsules, is designed to deliver a soft and comfortable feel while maintaining durability.

Additionally, Adidas utilizes Primeknit technology for its uppers, creating a seamless and adaptive fit. The Ultraboost series, for example, integrates both Boost cushioning and Primeknit uppers, offering a combination of comfort and style.

On Cloud

On Cloud, on the other hand, is best known for its CloudTec® cushioning technology. The CloudTec® system consists of individual cloud-like pods on the outsole that compress upon impact and lock together for a firm push-off. This unique design aims to provide a cushioned landing and a responsive takeoff, offering a dynamic running experience.

On’s shoes often feature a minimalist design, with a focus on reducing weight and maximizing breathability. The Speedboard, a rigid plastic layer in the midsole, contributes to the shoe’s responsiveness and stability.

Design Philosophy


Adidas is synonymous with a diverse range of designs that cater to various tastes and preferences. Whether it’s the sleek and modern Ultraboost or the retro-inspired designs of the Originals line, Adidas offers a style for every occasion.

Collaborations with fashion designers, celebrities, and other brands have become a hallmark of Adidas, bringing unique and limited-edition releases to the market. This emphasis on style and versatility has positioned Adidas as a lifestyle brand beyond the realm of sports.

On Cloud

On Cloud stands out with its minimalist design philosophy, focusing on simplicity and functionality. The brand’s signature cloud pods on the outsole not only serve a technological purpose but also contribute to the distinctive aesthetics of On’s shoes.

On takes pride in creating shoes that are not only high-performing but also visually appealing. The clean lines and attention to detail in On’s designs reflect a commitment to providing a unique and enjoyable running experience.



Adidas, with its extensive history in sports, places a strong emphasis on performance across its product range. The Boost technology, known for its energy return and cushioning properties, has been widely praised by athletes in various disciplines.

The brand’s commitment to innovation extends to sports-specific designs, such as soccer cleats, basketball shoes, and running sneakers. Adidas shoes are often chosen by professional athletes, attesting to the brand’s performance-oriented approach.

On Cloud

On Cloud, despite being a newer player, has made a significant impact on the running scene with its focus on a different kind of performance. The CloudTec® cushioning system is designed to provide a unique running sensation, combining cushioning with a firm and responsive feel.

On’s shoes are particularly popular among runners who appreciate a lightweight and agile experience. The Cloudsurfer and Cloudflow models, for instance, are celebrated for their versatility in both training and racing scenarios.

Fit and Comfort


Adidas is committed to providing a comfortable fit through innovations like Primeknit uppers, which conform to the shape of the foot. The Boost technology, with its responsive and plush feel, adds an extra layer of comfort, making Adidas shoes suitable for long hours of wear.

The brand offers a wide range of sizing options and widths, ensuring that individuals can find the right fit for their feet. Collaboration with foot experts and athletes contributes to the ergonomic design of Adidas shoes.

On Cloud

On Cloud places a strong emphasis on creating shoes that are not only comfortable but also lightweight. The minimalist design, coupled with the CloudTec® cushioning, aims to deliver a natural and adaptive feel.

The brand’s commitment to comfort is evident in the use of breathable materials and the overall construction of its shoes. On’s shoes are often lauded for their out-of-the-box comfort, requiring minimal break-in time.



Adidas shoes are generally well-regarded for their durability. The Boost foam, known for its resilience, retains its cushioning properties over an extended period. The Continental rubber outsoles, used in many Adidas models, contribute to the longevity of the shoes, providing excellent traction and wear resistance.

While the lifespan of any shoe depends on factors like usage and terrain, Adidas’ commitment to quality materials and construction contributes to the overall durability of its footwear.

On Cloud

On Cloud shoes, despite their lightweight design, are constructed with durability in mind. The CloudTec® pods are made from a durable rubber compound that withstands the impact of running and maintains its integrity over time.

The minimalist construction of On’s shoes often translates to fewer layers and seams, reducing the likelihood of wear and tear. Runners who appreciate a more natural feel without sacrificing durability find On Cloud shoes to be a reliable choice.

Price Range


Adidas offers a wide range of products at various price points, catering to different budgets. The premium models, often featuring the latest technologies and collaborations, may come with a higher price tag. However, the brand also provides more budget-friendly options without compromising on quality.

Frequent sales, especially in outlet stores and online platforms, allow consumers to access Adidas products at discounted prices. The versatility in pricing makes Adidas accessible to a broad audience.

On Cloud

On Cloud’s pricing falls in the mid to high range, reflecting the brand’s commitment to innovative technology and quality materials. While On Cloud shoes may be considered an investment, many users find the unique running experience and durability worth the cost.

The brand occasionally releases limited-edition models, which may be priced higher due to their exclusivity. Despite the relatively higher price range, On Cloud maintains a dedicated customer base that values the performance and design of its footwear.

Community and Brand Loyalty


Adidas has established a global presence and a massive fan base, thanks to its decades-long history in the sports industry. The brand’s collaborations with influencers, athletes, and cultural icons contribute to its widespread appeal.

Adidas enthusiasts often appreciate the brand for its combination of performance, style, and cultural relevance. The Adidas Originals line, in particular, resonates with those who value classic designs and streetwear aesthetics.

On Cloud

On Cloud has rapidly gained a loyal following, particularly within the running community. The brand’s commitment to innovation, unique design, and a focus on the running experience has created a niche audience that passionately supports On Cloud.

Word-of-mouth marketing within the running community has played a significant role in On Cloud’s success. Many users become advocates for the brand after experiencing the distinctive feel of running on clouds, contributing to a sense of camaraderie among On Cloud enthusiasts.


In the Adidas vs. On Cloud debate, the choice ultimately depends on individual preferences, running style, and priorities. Adidas offers a wide range of designs and technologies, appealing to those who value a brand with a rich history in sports and a versatile approach to style. On Cloud, on the other hand, stands out with its unique CloudTec® cushioning system and minimalist design, providing a distinctive running experience.

If you prioritize a brand with a longstanding legacy, diverse product offerings, and a strong presence in various sports, Adidas may be the ideal choice. On the other hand, if you seek a brand that challenges traditional running shoe concepts, prioritizes a lightweight and responsive feel, and has gained recognition for its innovative approach, On Cloud might be the brand for you.

Ultimately, both Adidas and On Cloud have their strengths and cater to different segments of the market. Whether you’re a seasoned athlete or a casual runner, carefully considering factors such as technology, design, performance, and personal preferences will help you make an informed decision that aligns with your running goals and lifestyle.

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